Privacy Policy

Last updated: 13 April 2026

This privacy policy explains how Limitless Gym MK Ltd (“we”, “us”, “our”) collects and uses personal data through this website (www.limitless-gym-mk.com). It does not cover the personal data we process as a gym operator in connection with memberships, CCTV or on-site activities — that is handled separately at the gym.

We are the data controller for the information described below. You can contact us using the details at the end of this policy.

Who we are

Limitless Gym MK Ltd, a company registered in England and Wales (company number 16947334). Our gym is located at Unit 2, The Homestead, Watling Street, Paulerspury, Northants, NN12 6LH.

What data we collect via this website

This website is a simple marketing page. We do not run contact forms, accounts or payments on this site. The personal data involved is limited to:

  • Technical data automatically logged when your browser connects to the site (IP address, device type, browser, referring page). This is standard for any website.
  • Anonymous usage analytics via Vercel Analytics and Vercel Speed Insights, which measure page views and performance. These tools are cookieless and do not fingerprint or personally identify visitors.
  • Contact details you choose to share if you email, call or message us via the links on this site (for example, Instagram or Facebook).

How we use your data

  • To operate and secure the website.
  • To understand how visitors find and use the site, so we can improve it.
  • To respond to you when you get in touch.

Our lawful basis is our legitimate interest in running and improving a simple marketing website, and — where you contact us — taking steps at your request before entering into a contract.

Cookies

This website uses only essential cookies required to make it work. We do not use advertising or tracking cookies. Our analytics provider (Vercel) is cookieless by design. You will see a short notice about this when you first visit.

Third parties

The website is hosted by Vercel Inc., which processes technical data and analytics on our behalf. We also load fonts from Google Fonts, which may involve your browser contacting Google’s servers. If you follow a link to our membership signup (Clubwise), Instagram, Facebook or Google Maps, those third parties will process your data under their own privacy policies.

We do not sell personal data, and we do not share it with third parties for marketing.

How long we keep data

Server logs and analytics data are retained only for as long as our hosting and analytics providers retain them for their own operational and security purposes. If you contact us, we keep that correspondence for as long as needed to answer your enquiry and for a reasonable period afterwards.

Your rights

Under UK data protection law you have rights to access, correct, delete, restrict and object to our processing of your personal data, and to data portability. To exercise any of these rights, contact us using the details below.

If you believe we have not handled your personal data properly, you can complain to the Information Commissioner’s Office (ICO) at ico.org.uk.

Contact

Limitless Gym MK Ltd
Unit 2, The Homestead, Watling Street
Paulerspury, Northants, NN12 6LH
United Kingdom

Changes to this policy

We may update this policy from time to time. The “last updated” date at the top of the page will always show when it last changed.